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Starting Wednesday, the 35-year-old singer will make public service announcements as part of the "Llama y Vive (Call and Live)" counter-trafficking campaign that has already done work in Costa Rica, El Salvador, Nicaragua and Peru.
The ads will publicize a phone line that offers free help and information about trafficking.
Posters and other informational material will be distributed throughout the Dominican Republic, where, according to the Geneva-based International Organization for Migration, both men and women have been trafficked for sexual exploitation.
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